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Cleaning Italia is a practical, constantly updated tool that lets you find all the purchasing offices interested in the sector of professional cleaning ...








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MARKETING

CLEANING CUSTOMER, CLEANING INDUSTRY ::: The cleaning industry? A leader in the recovery to unemployment
     work by editorial staff
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Specially youth unemployment. Splendid efforts are being made to increase opportunities and show that cleaning is a worthwhile career ... CLEANING CUSTOMER, CLEANING INDUSTRY


CLEANING CUSTOMER ::: The CUSTOMER DOESN'T PAY? It’s (also) our fault
     anti-crisis thoughts by Davide Gabrielli
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When we purchase a car, we pay right away. That’s the normal procedure. When we purchase something else, on the other hand… It’s time to change the approach to selling ... CLEANING CUSTOMER


THE NEED FOR A networked system ::: THE NEED FOR A networked system
     strategies by Jessica Bertoni
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It has by now become imperative to create an elevated number of interactions and close collaboration between every party who may contribute to the process of constructing, promoting, and selling the product. In the best interests of both the individual company and the entire productive chain ... THE NEED FOR A networked system


OBJECTIONS during sales pitches ::: How to overcome OBJECTIONS during sales pitches
     management by Claudio Serra
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The successful outcome of any negotiation depends on the seller’s ability to handle this delicate stage when a difference in opinion and interests may lead to a stalemate. Here are a few tips ... OBJECTIONS during sales pitches


The ADVERTISING investment plan ::: The ADVERTISING investment plan
     strategies by Jurg Burger
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This company communication technique is one way to present products, acquire new shares of the market, and consolidate relations with customers. The advertising investment plan is formulated every year, and when prepared with care, ensures ample returns ... The ADVERTISING investment plan


BEST PRICE ::: PRICE: the focal point of customer relations
     doing business by Chiara Merlini
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Pricing can be a significant source of profit for every company in a business area ... BEST PRICE




BEAUTY ECONOMY ::: BEAUTY and Economy
management by Franco Cesaro
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There is a link between these concepts despite their seemingly different criteria of expression. Both need to be taken into account to make a business “grow” ... BEAUTY ECONOMY




::: Change: crisis or serious disease?
management by Franco Cesaro
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The anxiety for this crisis with undefined dimensions clouds the awareness required to accept the opportunities that come with it ... Continue ...



::: COMMUNICATION is fundamental but ...
by Franco Cesaro
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We’re living in an age of communication diseducation. Although communication is essential for human survival, we’ve forgotten the basic rules. We’ve got to start remembering these rules again ... Continue ...



::: DO YOU trust me?
by Franco Cesaro
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Trust and lack of trust: this topic of current interest is not restricted to personal relationships and must also be considered in terms of business economics. The corporate system requires relationships based on trust in order not to waste its resources through behavior that demands enormous management costs ... Continue ...



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